Case Study 2: Plumbing Company AM

A Strong Start for Plumbing AM – From Brand Identity to Website
Plumbing Company AM is a newly started company that focuses on plumbing in the region. To appear professional and reliable from the start, the company asked us to create a complete visual and digital basis: a new website, a recognizable logo and an appropriate corporate identity. A nice challenge to help a professional company with a strong first impression both online and offline.
Company Name
Project Category
Website Development
Graphic Design
Location
Almere,
Netherlands
The Challenge
As a start-up company, Plumbing AM did not yet have a digital or visual identity. What was needed was a professional design that:
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- Would convey the company’s craftsmanship and reliability.
- Close to its target audience (individuals and small businesses).
- User-friendly for visitors looking for quick help.
In short: Everything had to be built from scratch from logo to live website.
Our Approach
We began with an introductory meeting to identify the founder’s wishes, target audience and style preferences. We then created a step-by-step plan that consisted of:
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- Logo design: a powerful, simple and recognizable logo with technical appeal.
- House style development: use of color, typography and visual elements aligned with reliability and craftsmanship.
- We had a website created: An uncluttered, mobile-friendly website with clear information and contact options
During the process, we worked closely with the client to move quickly and align choices with their vision.
The Solution
Based on the needs of Plumbing Company AM, we developed a complete visual and digital identity, this included:
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- A professional logo that exudes recognizability and craftsmanship
- A corporate identity with consistent colors, typography and graphics consistent with the industry
- A user-friendly website with clear structure, service pages and a low-threshold contact form
The website was built fully responsive, so it works well on any device from desktop to smartphone. Everything was designed with accessibility, reliability and simplicity in mind for the end user.
The Result
This solid visual and digital foundation allows Plumbing Company AM to present itself professionally from day one. Customers immediately gain confidence in the look, and can easily contact them for their plumbing jobs.
The client is very pleased with the end result and is now using the logo and corporate identity for vehicles and printed materials.
Conclusion
A good first impression is worth its weight in gold—especially when you’re just starting out with us. We can help you get everything right the first time.
Do you want to launch a professional website or enhance your online presence? Feel free to contact us. We’ll be happy to help you.







